The Dial AgencyTracking before the first euro
Calls, forms and bookings are tracked as conversions, with enhanced conversions and offline sales imported where possible, so Google learns from real customers, not from clicks.
Google Ads agency
Google Ads agency in Lithuania: pay for enquiries, not clicks.
Google Ads reaches people at the moment they search for what you sell. Run well, it is the fastest way to get enquiries this month. Run badly, it burns a budget on clicks that never call. We build campaigns around calls, forms and booked visits, and we show you the numbers every week.
Sound familiar?
- You tried Google Ads, got clicks and no enquiries, and switched it off
- An agency sends reports about impressions and click rates that tell you nothing about sales
- Your ads show for searches that have nothing to do with your service, such as jobs or DIY guides
- Enquiries arrive, but nobody can say which keyword or campaign brought them
What we set up and run for you.
Search campaigns around buying intent
Keywords in the words your customers type, grouped by service and region, with a negative keyword list that keeps jobs, DIY and student searches out.
Landing pages that match the ad
One page per offer, with the price guide, the proof and a tap-to-call button above the fold. The ad and the page say the same thing.
Local Services and map presence
Where Google offers it, Local Services Ads and a tidy Google Business Profile, so you also show up when someone searches near you.
Weekly management
Search terms reviewed, budgets moved to what brings enquiries, bids and ads adjusted. Not set and forget.
Your own account
Campaigns run in a Google Ads account you own. If we ever part ways, the history, the data and the account stay with you.
How it works: tracking first, then traffic.
Day 0
Free audit
A five-minute video on your website and, if you already advertise, your account: where enquiries and budget are lost today.
Week 1
Tracking and structure
Conversion tracking, the keyword plan, the negative list and the landing page, approved by you before anything goes live.
Weeks 2 to 6
Test budget
Campaigns go live on a test budget we agree in advance. We judge them by cost per enquiry, not by clicks.
Every week
Report and improve
Spend, enquiries, cost per enquiry and what we changed, in one short message you can read on a phone.
What it costs, and what it does not.
- Our management fee is a fixed monthly amount, agreed in writing after the free audit, so you know the cost before you commit
- Ad budget is separate and paid by you directly to Google, from your own account
- The first weeks run on a test budget sized to your market, not to a sales target
- No lock-in after the first 90 days, with 30 days’ notice
When Google Ads is not the right first step.
- Nobody searches for what you sell yet, because it is new. Facebook and Instagram ads create demand; Google captures it
- Your website cannot take an enquiry on a phone. We fix the page first, otherwise you pay for visitors who leave
- The service is worth less than the cost of a click. We will tell you on the first call and point you somewhere better
If your buyers do search, Google Ads is usually the first channel we switch on, because it pays back fastest. Read when Google Ads pays off and when it does not.
The four numbers we report every week.
- Spend by campaign, so you see where the money went
- Enquiries: calls over 60 seconds, forms and bookings, counted once
- Cost per enquiry, the number we manage the account against
- Signed work from those enquiries, when you share it with us, so the budget follows revenue
Questions we get asked.
What ad budget do I need to start?
It depends on how many people search for your service and how competitive the auction is in your region. We check real search volumes in the audit and agree a test budget on the first call, before you commit to anything.
How fast will I see enquiries?
Search campaigns can bring the first enquiries within days of going live, because they reach people who are already looking. Costs usually settle after four to six weeks of weekly adjustments.
Do you work with my competitors?
Not for the same service in the same municipality. We write that into the agreement.
Can you take over my existing account?
Yes. We start with an audit of the account: tracking, search terms, wasted spend. You keep ownership; we work as a manager inside it.
Google Ads or Facebook ads: which should I choose?
If people search for your service, start with Google. If you need to create demand or show your work visually, start with Facebook and Instagram ads. Many clients run both on the same landing page.
Want to know what your Google Ads would really cost?
Send us your website. Within two business days you get a five-minute video that shows where enquiries are lost, with three fixes ranked. Free, and yours to keep.